Capture Rate: Information from Answers.comCapture Rate The portion of total sales in the real estate market that are sold by one entity or one project.
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Know your market, competition to boost your capture rate: develop ...Know your market, competition to boost your capture rate: develop partnerships with vendors who are knowledgeable of optical shop needs.
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Note added at 21 hrs (2006-12-30 18:13:47 GMT)
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Just thought I'd add a note to clarify that the term is a general one used in market research and is not specific to real estate. You will find many examples if you search Google [target population "capture rate"]. Here are some others:

Successful Retail StoreCapture rate: The percentage of the population that enters my store ... Study data for market planning and analysis, strategic planning, target market ...
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SanaSanaWe estimate a capture rate of 4%8 of the online Hispanic consumers. ... comes from continuing to capture 4% of the growing Hispanic Internet population. ...
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